2.2 Billion Industry is NO Hallucination What you need to know for yourself, and your clients
BY ELISABETH MACK, RN
Happy Fall as we beckon the coolness to return! As you approach the special people you’ve cultivated relationships with, some for many years in your senior book of business, consider “turning them on” to the very real health benefits of adding CBD to their lives. If you haven’t thought about CBD and seniors, take a look and bring them the good news! It might just spark some interest and be a fun and unusual topic to explore! It could set you apart from others who have not taken the time to educate themselves about this booming industry that has so many terrific and proven health benefits.
If you thought it was a passing trend, think again – just in California it’s a $2.2 billion industry (yes that’s B), according to Grandviewresearch.com. And is projected to grow at rate of 12.2% from 2023 to 2030. Why? The growth is attributed to the rising awareness regarding the use of cannabis products for pain management therapies. As ironic as it may seem, cannabis is serious business –especially in California!