More than six in 10 consumers who researched individual insurance or annuity products looked online, up significantly from 38% who looked online in 2006.  The number of people who considered the Internet their most valuable information source increased to 25% from 18% in that same time. Despite the Internet’s growing popularity, insurance professionals still maintain the lead with more consumers seeking information from agents, brokers and advisors. And more people still consider insurance professionals to be their most valuable source of information compared to the Internet, though the gap is closing. Almost four in 10 consumers rate insurance professionals as the most valuable source, down from 45% in 2006 according to recent report at www.bankinvestmentconsutant.com.