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California Broker Magazine Advertising 2017 Rates

Click Here to Download a PDF Version of the 2017 Print Ad Order Form

Call (800) 675-7563 for ad questions

Black & White
(Per Insertion)
Four Color
(B&W rate+$885)
Size 1X Rate 6X Rate 12X Rate 1X Rate 6 X Rate 12X Rate
Full Page 4,990 4,374 3,742 5,875 5,259 4,627
2/3 Page 4,140 3,620 3,025 5,025 4,505 3,910
1/2 Page 3,190 2,786 2,392 4,075 3,671 3,277
1/3 Page 2,390 2,085 1,787 3,275 2,970 2,672
1/4 Page 1,868 1,634 1,402 2,753 2,519 2,287
1/6 Page 1,465 1,283 1,094 2,350 2,168 1,979

1/8 Page Directory Listing Ad $496 (Listing ads only available in our annual Directory)

Inside
Front Cover
6,594 5,770 4,948 7,479 6,655 5,833
Inside Back
Cover
6,594 5,770 4,948 7,479 6,655 5,883
Outside Back Cover 8,247 7,214 6,187 9,132 8,099 7,072

Page Unit Sizes 
Spread
Trim—16 3/4” X 10 7/8”
Live Area—16” X 10 1/8”
W/Bleed—17” X 11 1/8”
Full Page

Trim—8 3/8” X 10 7/8”
Live Area—7 5/8” X 10 1/8”
W/Bleed—8-5/8” X 11 1/8”
2/3 Page
4-5/8” X 9-3/8”
1/2 Page Horizontal  –
  7” X 4-7/8”
1/2 Page Vertical –
  4-5/8” X 7 1/2”
1/3 Page Horizontal –
  4-5/8” X 4-7/8”
1/3 Page Vertical –
  2-1/4” X 9-3/4”
1/4 Page
– 4-5/8” X 3 3/4”
1/6 Page
– 2-1/4” X 4 7/8”
1/8 Page –
3 3/4” X 3 1/8”
1/8 Page Vertical

1 5/8” X 5”
2 Page Spread

Trim—16 3/4” X 10-7/8”
Live Area—16” X 10-1/8”
W/Bleed—17” X 11-1/8”

Preferred Positions

May be secured by adding 10% to space rate. Restrictions may apply.
Commissions
All unpaid accounts billed at gross rate plus service charge of 1.5% Agency commission is 15% to recognized agencies. After 60 days per month on unpaid balance.
Closing Dates
Space Reservation deadline is the 8th of the month preceding publication date. Advertiser will be held responsible for space canceled after closing date.Camera-ready copy is due by the 13th of the month.

Mechanical Requirements
Press-ready PDF files strongly preferred (at least 288 DPI) with fonts embedded and an additional .125 (1/8”) bleed on all sides should be included (8.625” X 11.125” sized file).Mac InDesign, Adobe Illustrator or Photoshop (no PC files) also accepted. Files can be e-mailed to scottvalversen@calbrokermag.com, supplied on CD, or posted to FTP site: ftp.calbrokermag.com
Log in: ads@calbrokermag.com
Password: calbroker1
PDF files may be e-mailed to:scotthalversen@calbrokermag.com.The accuracy of all ads supplied are the responsibility of the advertiser or ad agency.

California Broker Magazine Online

Click Here to Download a PDF Version of the 2017 Online Ad Order Form

AD RATES
Leaderboard Ad – Run of Site (appears on entire site) – Monthly Rate – $2,000
Top of Home Page (and every page on entire site)
Insurance Insider News Banner Ad – Weekly Rate – $500
(appears on top of email blast and home page of site)
(banner also appears on home page during week of sponsorship)
Large Rectangular Ad – Run of Site (appears on entire site) –Monthly Rate – $1,500
Right Hand Side Bar of Home Page
(also appears on right hand side bar of every page on the site)
Skyscraper Ad –  Run of Site (appears on entire site) – Monthly Rate – $2,000
Home Page – Right Hand Side Bar
(also appears on right hand side bar of every page on the site)
Button Ad –  Run of Site (appears on entire site) – Monthly Rate – $500
Right Side of Home Page
(also appears on right hand side bar of every page on the site)
AD SIZES
Leaderboard Ads
—728 pixels wide x 90 pixels deep
Banner Ads
—600 pixels wide x 90 pixels deep (Horizontal–page middle)
Large Rectangular Home Page Ad—300 pixels wide x 260 pixels deep
Skyscraper Ads
—120 pixels wide x 600 pixels deep (Vertical).
Button Ads
—125 pixels wide x 125 pixels deep
DIRECTORY BANNER ADS
(YEARLY RATES
)
Dental Plans $3,000
GA/Brokerage $3,000
Health Carriers $3,000
Long Term Care $3,000
Managed Care Plans $3,000
Secondary Market for Life Insurance
(Life Settlements) $2,000
TPAs $2,000
Errors & Omissions $1,000
HSAs $1,000
Online Resources $1,000
Psychological Plans $1,000
Vision Plans $1,000
Worksite Marketing $1,000
Acupuncture Plans $500
Broker/Dealers $500
Chiropractic Plans $500
Critical Illness $500
COBRA Plan Providers $500
Employee Choice Plans $500
401 (k) Providers $500
Legal Plans $500
Prescription Drug Benefits $500
Paramedical $500
Regional Offices (Life) $500
Section 125 $500
Trusts $500

Click Here to Download the 2017 Editorial Calendar

Editorial Calendar 2017

January
Annuities • COBRA • Dental
Private Exchanges
Prepaid Legal
Life Insurance (Life/LTC Combo) • Medicare
Travel Insurance
Small Group Trends
Vision  •  Voluntary Benefits
Worker’s Comp
February
Dental • Disability
401(k)/Sep IRA
Private Health Exchanges
Indexed Universal Life
Large Group Trends
Life Settlements
LTC Riders • Self Funding
Wellness
GA View from the Top
March
Annuities • Dental
Disability
HSAs (Consumer-Driven Health)
Life Insurance
Medicare Advantage
Small Group Carrier View from the Top
Voluntary Benefit
Vision (Transitions Conference Recap)
April
Acupuncture • Annuities
Chiropractic • COBRA • Disability
Health Exchanges • Life Insurance
Long Term Care • Technology For Brokers
Private Exchanges
Self-Funding
May
Disability • 401(k)
Critical Illness
HSAs (Consumer-Driven Health)
Voluntary Benefits (View from Top)
Life Insurance
Life Settlements
Medicare Advantage
June
Ancillary Benefits Including:
Prepaid Legal, Vision, Disability,
Chiropractic/Acupuncture/
Alternative Care/Wellness/
Dental/Group LTC
HSAs (Consumer-Driven Health)
Life Insurance/Estate Planning
July
Annuities • COBRA
Dental Survey
Life and LTC Rider
Medical Tourism
Medicare Advantage
Self-Funded Plans
Life Insurance
Pet Insurance
Private Exchanges
Voluntary Benefits Advertorial
August
HSAs (Consumer-Driven Health)
Life Settlements
Medicare Supplements
Prescription Drug Plans
Self Funding
Travel Insurance
View from the Top (Life)
Vision
Wellness
September
Annuities
COBRA
Long-Term Care • 401(k)
Individual Health
Life Insurance
Medicare Supplements
Self-Funding Plans
Voluntary Benefits
October
Annuities
Disability
529 Plans • HSAs (Consumer-Driven Health)
Large Group Roundup
Life Insurance
Medicare Supplements
Pet Insurance
Prepaid Legal
Private Exchanges • Vision
November
Acupuncture
Chiropractic • Dental
Long-Term Care
Medicare
Premium Financing
Self-Funding Plans
Life Insurance
Medicare
Small Group Plans
Prescription Drug Plans
Voluntary Benefits
December
Annuities
Critical Illness
Dental
HSAs (Consumer-Driven Health)
Life Settlements
Life Insurance
Medicare
Self-Funding Plans
Vision
Voluntary Benefits Survey

Why Advertise in California Broker? Watch This One Minute Presentation!